OLD Media Moves

Fox Business covers market crash; others don't

January 21, 2008

Posted by Chris Roush

Sam Thielman of Variety writes Monday that Fox Business Network was able to cover the international stock market crash while competitors CNBC and Bloomberg TV ran taped content because of the Martin Luther King Jr. holiday.

Fox Business NetworkThielman wrote, “Bloomberg TV went to tape at 11 a.m. and CNBC ran taped programming all day — decisions made before the day’s events unfolded because the U.S. markets are closed on Martin Luther King Day. But because FBN emphasizes live programming so much, it was poised to cover the day’s market plunges live.

“With fears of a U.S. recession taking a huge toll internationally, the ‘live from the stock market’ hook that has looked silly in the past suddenly had a great deal of immediacy, and having reporters like Ashley Webster report live from London unexpectedly gave the fledgling channel a leg up on the competition.”

Read more here.

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