Broadcasting & Cable’s Marisa Guthrie talked to Fox Business Network senior vice president Kevin Magee about its launch and its competition with CNBC.
Here is an excerpt:
Q: What were your expectations going into the launch?
A: When you get a project like this, there’s abject fear that you’ll fail. And then the secondary thing you think is maybe we won’t fail, and then you have a little fantasy that maybe it will be pretty good from the first day. We’ve been pretty good from the first day. We haven’t had any catastrophic failures.
Q: What did your time at CNBC teach you about what to do and what not to do?
A: I learned a lot about business news there. I did not know a lot going in. I think there’s still a lot to learn. I did learn, though, that one of the things you can’t do that CNBC continues to do is to try to convince the audience that [you have] the smartest anchors they’ve ever seen. We would much rather grow the smartest audience.
Read more here.
