OLD Media Moves

Fortune magazine repeats itself

May 30, 2007

Posted by Chris Roush

Peter Carlson of The Washington Post takes a look at the latest cover story of Fortune magazine and notes that its portrayal of young workers being spoiled and demanding sounds eerily familiar — they wrote the same story back in 1969.

Fortune magazineCarlson wrote, “After six pages of dubious generalizations written in whiz-bang biz-mag prose, my eyes were glazing over when suddenly the piece switched to a strange first-person narration:

“‘It’s 12:45 a.m., this story is due next week and I’m hard at work. By that I mean I am sitting at a desk. In my house. Wearing yellow ducky slippers . . . ‘

“The author, a Gen Y’er with the wonderful name of Nadira A. Hira, goes on and on about her wacky work habits. As she writes, she’s watching ‘The Cosby Show’ and conducting online chats with three friends.

“‘When things really get going, I’ll put on ‘Lord of the Rings: The Two Towers,’ which has kept me company through every major story of my writing career,’ she writes. ‘In short, I’m ridiculous.’

“So is this article.”

Read more here.

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