Footnoted.org, the blog run by financial journalist Michelle Leder, celebrates its third birthday today. If you’re a business journalist and you’re not reading Footnoted, then you’re missing something good.
Leder, a former newspaper business reporter and author of a well-known book on company financial statements, reads SEC filings of companies to find hidden stuff in the documents. She also relies on some of her faithful readers to point out great stuff as well.
Leder wrote, “What started as a modest effort to plug my first only book, has taken on a life of its own. Looking back to that very first post reminds me of just how far footnoted.org has come. Back then, a good traffic day meant 25 people were looking at the site, and most of those were relatives. Now, traffic has grown so sharply that I’m thinking about splurging for a dedicated server (to avoid a Joe Lieberman-like problem). The site’s growth wouldn’t be possible without a few key people who prefer to remain anonymous because of their day jobs, but who pitch in by spotting interesting filings and take over when I need to take a break from reading SEC filings (you know who you are, guys!). There’s also my web guru, Danny and my trusty attorney, Roy. And, of course, there’s all of you, who by reading and commenting, help to make footnoted.org a valuable place for independent news on publicly traded companies.”
Read more here.
