OLD Media Moves

CNBC’s digital sees record February visitors

March 26, 2014

Posted by Chris Roush

CNBC‘s digital operations posted its best February in terms of unique visitors with 11.1 million, up 37 percent compared to the same time period last year.

The total includes its website, its tablet and smart phone applications, and is measured by comScore’s multi-platform Report.

CNBC.com’s total unique video viewer volume reached a high of 2.9 million in February, up 189 percent year-over-year and the site’s third-highest volume ever.

The comScore multi-platform digital report gives a better representation of how consumers are truly consuming content and how advertisers want to reach them since it measures total digital consumption.

February 2014 is the first month where the industry is able to trend comScore multi-platform data compared to the prior year

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