CNBC’s digital operations have a record May
CNBC Digital had its best month in May, setting a number of records across its different operations.
According to the latest comScore data, CNBC was the No. 4 business news site, its highest ranking ever. It had 42.9 million unique visitors, which was up 63 percent compared to the same time period last year, the site had the sharpest year-over-year growth among the top 10 business news sites.
CNBC also recorded its highest mobile figure ever with 27.2 million mobile unique visitors, which was up 135 percent over the same time period last year.
“CNBC Digital is experiencing exponential growth at a critical time and the payoff we are seeing in such a short period is remarkable,” said Jay Yarow, senior vice president and executive editor of CNBC Digital, in a statement. “With our continued investment in digital and ability to tell great stories, we are well-positioned to become the destination for all things money across all platforms.”
CNBC also reached 15.5 million video viewers, up 17 percent year-over-year, and CNBC desktop had 21 million unique visitors, up 17 percent year-over-year.
Among the top performing sections were technology and Make It, CNBC’s section focused on entrepreneurs, leadership, careers and money.
According to Omniture, technology was the top section, making May its fifth consecutive record high, up 161 percent year-over-year, and Make It was the second-largest section, hitting its sixth consecutive record high and was up 239 percent year-over-year.
The site’s finance and real estate sections also hit record highs, with 52 percent and 42 percent year-over-year growth, respectively.