CNBC announced Thursday that is plans to launch a 24-hour Korean business news channel with the Seoul Broadcasting System that will launch in January.
SBS is the only private nationwide broadcasting company out of three in South Korea. It also has a portfolio of highly successful Pay TV channels including: SBS Golf, SBS Plus (Drama and Entertainment), SBS Sports and E! Entertainment Channel Korea.
“CNBC is always looking for new opportunities to provide our affluent, highly educated audience with fast, accurate, actionable and unbiased business news,†said Satpal Brainch, president and managing director of CNBC Asia Pacific, in a statement. “We are excited about our partnership with SBS. It will continue to further our strategy of localizing our content throughout Asia Pacific.â€
SBS-CNBC will focus on Korea’s daily business news, complemented with international coverage from CNBC bureaus around the world.
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