Cheddar launches show with Vanity Fair’s Hive
Cheddar and Vanity Fair announced Thursday that the two will produce a weekly half-hour show called “VF Hive on Cheddar.”
The show will start Feb. 19 and air live from noon to 12:30 p.m. every Thursday on Vanity Fair’s and Cheddar’s Facebook Live pages, Cheddar’s linear network available on Sling TV, Amazon, and other platforms.
The series will feature reporters and editors from Vanity Fair covering the big events in business, politics, and technology.
“The Hive has built upon this brand and brought a direct and forthright perspective to covering the people and companies transforming our world,” said Cheddar CEO Jon Steinberg in a statement. (Here’s our December 2016 interview with Steinberg.)
Vanity Fair launched its business news site the Hive in June 2016. Since then, the Hive has hit nearly 6 million monthly unique visitors, and has consistently broken news such as Sarah Ellison on Roger Ailes’s ouster from Fox News and Nick Bilton on the Theranos mess.
Cheddar, which has been described as television business news for millennials, broadcasts from Post 10 on the floor of the New York Stock Exchange and the Sprint Flatiron Building Store.