Cheddar acquires Need2Know newsletter
Business news channel Cheddar announced it has acquired Need2Know, a free daily newsletter with more than 350,000 U.S. subscribers covering business, tech, politics, world events, sports and entertainment, for an undisclosed amount.
Cheddar plans to incorporate the Need2Know brand and content into Cheddar Big News, its general news network.
While the tone and scope of the Need2Know newsletter will remain largely the same, Cheddar will incorporate its original reporting, exclusive interviews and viral social media videos.
Need2Know co-founder and Cheddar Big News anchor Jill Wagner will lead the transition and continue to write for the newsletter.
“Need2Know is the first thing many subscribers check when they wake up and now they can tune into Cheddar Big News throughout the day to learn more,” said Eric Harris, president and COO at Cheddar, in a statement.