OLD Media Moves

Business Insider launches “Household Name” podcast

July 25, 2018

Posted by Chris Roush

Business Insider and top podcast listening service and content network Stitcher announced Wednesday the launch of a new podcast series, “Household Name,”which explores offbeat stories about some of the most popular brands.

Launching Wednesday, the show is available through the Stitcher app, Apple Podcasts, and other podcast platforms.

In the series, Business Insider’s Dan Bobkoff examines some of today’s most ubiquitous brands to uncover tales of tragedy, love, strange histories, unintended consequences, and accidental success.

Bobkoff also looks at how these brands have changed our lives — for better or worse.

Season one of “Household Name” looks at how TGI Fridays grew out of the sexual revolution as perhaps America’s first singles bar; the tragic story behind Charles Shaw, a pioneer of Napa wine whose name became better known as “Two Buck Chuck” at Trader Joe’s; and how how Donald and Ivana Trump saved stuffed-crust pizza.

Subscribe to TBN

Receive updates about new stories in the industry daily or weekly.

Subscribe to TBN

Receive updates about new stories in the industry.