OLD Media Moves

Bloomberg TV names new anchor

June 17, 2010

Bloomberg L.P. announced that Phillip Yin has joined the Bloomberg Television network as an anchor and reporter.

Yin will cover Asia Pacific markets, economic and financial news for Bloomberg Television’s 24-hour global business news network, available in more than 240 million homes around the world.

Yin, who is based in Hong Kong, will appear through the morning on “Bloomberg News Asia,” which takes viewers around the Asia-Pacific region from Hong Kong, Singapore, Sydney and other locations to offer a comprehensive update on the U.S. market close, the Europe trading day and the day ahead for Asia-Pacific markets.

Yin will also contribute to news reporting for the Bloomberg Television network’s hubs in London and New York. In addition to Bloomberg Television’s studio locations in New York, London and Hong Kong, the network has cameras at Bloomberg News bureaus, exchanges and markets sites in nearly 60 cities around the world.

“We are pleased to welcome Phillip to Bloomberg Television’s global line-up of business reporters,” said Brian Martinez, international managing director for Bloomberg Television, in a statement. “As Asia increasingly drives markets and economic growth worldwide, Phillip is well-positioned to offer our viewers a global perspective on top stories from Hong Kong and throughout the region.”

“I am very excited to join Bloomberg Television,” said Yin. “Having worked in finance and investing in Asia, Europe and the United States, I hope to bring clarity and a global news focus to Bloomberg Television’s worldwide business coverage.”

Yin brings over 13 years of investment and business media experience to his role at the Bloomberg Television network. Prior to joining Bloomberg, he served as a senior portfolio strategy advisor at Unifund S.A., the Geneva-based investment company, where he provided institutional advisory services for an Asia-focused portfolio of private and public equity assets.

Yin has also served the Asia Portfolio program at Charles Schwab (based in Hong Kong) and prior to that, he served as a Hong Kong-based anchor/correspondent for CNBC Asia. Earlier in his career, Yin worked in Seattle for CIBC Oppenheimer and UBS PaineWebber.

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