OLD Media Moves

Bloomberg Businessweek named best cover in business and technology

May 3, 2012

Posted by Chris Roush

A Bloomberg Businessweek cover after the death of Apple’s Steve Jobs has been named the best cover of the year in the business and technology category by the American Society of Magazine Editors.

The Steve Jobs cover ran as the Oct. 10-16 special issue of the magazine.

The editors’ description of the cover: “Official word of Steve Jobs’ death reached Bloomberg Businessweek as the staff of over 40 was finishing a regular issue. They scrapped it and spent all night finalizing this special issue. In choosing a cover, editor Josh Tyrangiel said, ‘what we wanted to find was something that you hadn’t seen before, something original, and yet something that had a little bit of tension in it.’ Tyrangiel concludes, ‘I think what we found and the way we cropped it really gets at the complicated, sometimes abrasive genius behind all the products that the world admires.’”

Finalists in the business and technology category were The New York for its “Book of Life” cover on Oct. 17, and Bloomberg Businessweek for its Oct 31-Nov 6 cover “Who’s Behind the Mask?”

The overall winner was a New York magazine cover. The winners were announced Thursday at the ASME annual meeting in New York.

See all of the winners here.

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