OLD Media Moves

An epidemic is beginning: Baltimore Sun to place ads on biz section front

August 2, 2006

The Baltimore Sun continued the growing landslide of newspapers that will put avdertisements on the front page of its business news section, according to a story in Wednesday’s paper.

Sun reporter Nick Madigan wrote, “In a memo yesterday to the staff, Editor Timothy A. Franklin and Managing Editor Robert Blau wrote that there are no immediate plans to put ads on Page 1 of The Sun. The timing and details of ad positions still are being worked out, they said, but such ads would probably appear on the front of the Business and Sports sections, at least initially.

“Seeking to allay concerns about placing ads alongside news articles on the section fronts — where the most important stories normally reside — Franklin and Blau assured the staff ‘that these ad positions will not in any way compromise the integrity or independence of our news report.'”

Read more here.

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