OLD Media Moves

A business news copy desk wins praise

April 27, 2011

Zac Crain of D Magazine can appreciate a great cutline, outstanding headline and an even better subhead when he reads one, and he thinks he’s found the perfect trifecta in Tuesday’s business section of the Dallas Morning News.

Writes Crain: “As you can see (probably) from this photo of today’s business section, for this story about the sneakers-with-wheels company Heelys, they managed to squeeze a pun into the cutline for the photo, the headline, AND the subhead. That is impressive. And if you think I’m being snarky, you really don’t have a clue what I do all day.”

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